COOKIES AND SIMILAR TECHNOLOGIES
Cookies generally hold a data string that contains a unique user ID the website can use to customize your experiences and reach you with relevant advertising on other sites, apps and devices you use. For example, Visible uses third party cookies on our sites, including the Yahoo Mobile website, to provide you with more relevant ads on other sites, apps or devices based on your actions on our own sites. Visible websites may use different kinds of cookies, including HTTP cookies (also known as browser cookies) and Local Shared Objects such as Flash cookies that are built for use with the Adobe® Flash® Player.
Managing cookies and advertising technologies
You can manage cookies by using features and functions available on most Internet browsers that allow you to delete or disable cookies and even choose what types of cookies may be placed on your device. More information about cookie controls for specific browsers can be found here:
You should be aware that disabling cookies may prevent you from using specific features on our sites and other websites, such as ordering products or services and maintaining an online account.
Cookies associated with your Flash Player may be removed by managing your settings with Adobe.
The Digital Advertising Alliance provides you the ability to prevent the use of third party cookies or advertising identifiers to provide interest-based advertising to you across the sites, apps and devices you use. This is described in more detail in
You can opt out of this type of interest-based advertising at the
DAA opt out page.
You can opt out for mobile applications using the
DAA AppChoices tool. You can also use settings provided on your mobile device operating system, such as “Limit Ad Tracking” on iOS devices and “Opt out of interest-based advertising” on Android devices.
Visible and third-party advertisers may also use web beacons on Visible websites, including the Yahoo Mobile website. Web beacons are clear .gif files, electronic images that allow the collection of information about your interactions on our sites. Web beacons may be used to place advertisements, to understand website traffic patterns and the number of visitors to our websites, and to measure the effectiveness of advertisements or email advertising messages.
Social networks and other third-party plug-ins and widgets
Visible websites also include social network or other third-party plug-ins and widgets that may provide information to their associated social networks or third-parties about the Visible page you visit, even if you do not click on or otherwise interact with the plug-in or widget and regardless of whether you have an account or other relationship with these social networks and third-parties. Information is transmitted from your browser and may include an identifier assigned by the social network or third party, information about your browser type, operating system, device type, IP address and the URL of the web page where the plug-in or widget appears. If you use social network tools or visit social networking sites, you should read their privacy disclosures and learn about your choices.
Device fingerprinting and device graphs
We or our advertising partners may also may use statistical identifiers or device fingerprinting technologies that use attributes about your device and browser to recognize your device or browser over time. These techniques may be used in conjunction with cookies or other local storage technologies. Device graphs or device correlation use techniques that look at IP addresses and related data to determine if multiple devices may relate to the same user. This can enable customized ads and ad delivery and other functions.
Many of the controls described above are device or browser-based. You will need to record your choices on each device or browser where you want them to be in place. In addition, your opt-outs may be stored via cookies. If you clear your cookies, please check to make sure your opt-outs are in place.