Until the economy was paralyzed, the customer experience was for me a concept more than a series of memorable emotions. Satisfied or refunded. With or without irritant. Do you have the store card? The confinement changed everything and for the first time, I feel like I have experienced remarkable things by buying chipolatas. Would I have ever imagined that we would fight like kids to go shopping and push a Caddy? The adventure continues in line, with this careful distance meter. A new relationship with time is established. I live there decelerating and waiting does not bother me anymore.

After all, our benchmarks have been shattered. Globalization is down, advertising on the ground and if it is tomorrow I am in bed with 40 fever. I can wait. This lengthening queue transports me to Moscow in the 1970s. I open my eyes to the sparse aisles of the Intermarché and these bags of flour at the head of a gondola sold wholesale like cement. In the egg department, there are only boxes of 24. This is the end of the choice. Return to the Moscow state stores.

>> Read also – Economy: what will the post-coronavirus world look like?

All survivalists? In the end-of-the-world movies and series, what I have always preferred are the shortage scenes. In Mad Max, I like this moment when Max eats a can of dog food and collects a few drops of gasoline with a plate. In The Walking Dead, I like the excavation scenes, when the hungry heroes are looking for often outdated preserves. It is perhaps there the heart of the customer experience, its ancestral engine, that of the fear of missing out, a tribal fear, a three-fold fear, a ridiculous fear as the confinement has shown that the consumer society resisted the shock with its 57 choco brands, its 64 apricot jam labels and its display of cold cuts and always busy fish. The assumption that it all stops however

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” data-reactid=”24″>Dupond-Moretti, Bachelot… Are government stars “bankable” in bookstores?
Tax audit: why we need to put Gérald Darmanin’s “record” figure into perspective
No, your lost baggage will not be automatically reimbursed 1,400 euros
Covid-19: are we going to have to work more?
Safran to cut jobs due to difficulties at Airbus and Boeing